Valle Agredo: The Name
Valle Agredo gets its name from the Italian King Ugo of Provenza, who recorded it in a handwritten document in 926AD.
The name Valle Agredo
On Christmas Day 926, Ugo of Provenza, the King of Italy, gifted Treviso’s Bishop Adalberto a vast area that corresponds with today’s municipalities of Castelfranco, Camposampiero, Noale, Mirano and Badoere, and named it ‘Val d’Agredo’. The valley, which proceeds from Valsugana, was an important area for those travelling between Northern Europe, Venice and the Mediterranean. The region was visited by merchants, armies, pilgrims and travellers who introduced a tradition of cross-cultural exchange and contamination.
The choice of the name is meant to:
- remember the old common origins of a shared tradition
- rediscover and give value to the areas that formed part of the old Valle d’Agredo
- promote local products and excellence.

The Valle Agredo logo
Monograms frequently use the first letters of an individual’s name, a group of people’s names, or an association’s name.
Monograms that use a brand name can also become company logos.
An artist’s or artisan’s monogram can appear as a signature on silverware, furniture, sculptures and other artefacts.
Many centuries ago, monograms were sometimes made mandatory by professional associations that wished to prevent or discourage competition from non-members.